Chicago real estate VP of Strategic Development for Baird & Warner - John D’Ambrogio - was recently published in the February issue of Mobility Magazine with his article Losing sight of Corporate Culture – Securing Your Brand in a World of Mergers, Acquisitions and Recession. John’s piece offers perspective and insight about corporate culture and the value of a good brand in the business world. The article is also conveniently available online.
In the 21st century branding has become an even more important part of corporations and their operations. In the article John discusses brand value and ways to keep it, or earn it, in a remodeled business world challenged by mergers, acquisitions and recession.
Take moment of your day to read the article to hear John’s view on branding and the importance of it!
My longtime colleague Jim Kinney was interviewed today for Mary Umberger’s real estate colum in the Chicago Tribune.
In it she describes (as your humble author has done many times before) that traditionally the “spring season” starts the weekend after the super bowl (some big football game, I’m told). However, given the unique market situation in Chicago and other parts of the country, she feels that we’ll be starting a bit early this year - She quotes Kinney ( vice president of luxury home sales for Baird & Warner ) as saying “We’re going to see a lot of property coming on the market; we’re going to see everything that people took off the market in the fall, knowing they were going to be back in the spring in order to qualify under multiple-listing service rules as “new” listings” (a little trick realtors play on a regular basis).
Kinney still warns us about, as Mary Umberger puts it - the “danger in relying too much on what the guy down the street is asking.”
Kinney adds - “An awful lot of listings are wrongly priced. If people use those as a guidepost, they could get into trouble. Do a combination of historical data (houses sold no longer than six months ago) and looking at who you’re competing against, once you’ve determined whether they’re valid prices.”
I’ve known Jim for a decade and he’s been pricing properties correctly for more than twice as long. Have a listen to what he has to say…
Watch John Gadeken, Active Web, add his comments on how the web has changed the way we search for real estate. He discusses keywords, the digital footprint and its relationship to searching real estate - how google “opens the door.”
“You can’t ignore these trends,” according John Gadeken, Active Web, discusses Social Networking and Real Estate. Hear him discuss social networking sites and their possible emergence as real estate portals.
Hear John Sable, Active Web, as he discusses the web and relocating transferees - How they will want to use Google and other search engines to help them in the process. He discusses mapping, mash-ups of amenities, and the search for “local real estate experts,” etc. In particular, he has some interesting comments on real estate and social networking.
My friend and colleague Judy Gray from Cam Taylor Realtors in Columbus OH recently released a detailed overview of the issues discussed at the recent RDC event in San Diego, CA.
As Judy describes RDC, it is composed of members reflecting the breadth and depth of the US Domestic relocation bility industry; it facilitates open communication; highlights emerging trends; and identifies opportunities for the growth of the mobility profession.
While my personal focus is on Chicago relocation, it’s reassuring to see that my cohorts around the country are often faced with the same issues. Read the fantastic article on her propopoly blog here! Thanks for letting us share this information!
At the recent ERC / RDC conferences in San Diego (Employee Relocation Council and Relocation Directors Council ), I caught up with Judy Gray, CRP, RCC, Global Relocation Director for Cam Taylor Realtors in Columbus OH, who is also president of RDC. I asked her why, as a consumer or a relocation company, you would want to work with an RDC member. Listen to her response:
Bob Carbonell, president RMR moving services, discusses private transferee moving services and the role they play in today’s business plan for companies providing movement of household goods.
Bob’s industry certifications include: Certified Moving Consultant (CMC), Certified Relocation Professional (CRP), Global Mobility Specialist (GMS), Certified Professional Mover (CPM); in addition, Bob received Tariff Specialist & Claims Specialist Training Certificates from The American Moving & Storage Association.
Dave Collins onboard informatics provides “deep” community statistics for real estate companies - raw data, “plug and play” products and customized programs. Dave was interviewed at The Leading Real Estate Companies of the World’s recent national conference in Scottsdale, AZ
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